Sports Talk Shows Magazine

My Sports Talk Shows Magazine features ten sports talk shows.  The majority of the featured shows are shown on ESPN, but there are a few exceptions such as SportsNet Central.  The target market of my magazine are sports fans in between the ages of 10 and 60.  A lot of people love sports so the age range of my target market is pretty wide.

Blog #5

Overall, I think my group did well. Liam was a good group leader, and everyone worked well together.  I think the final product was solid, and I am looking forward to presenting it on Monday.  I feel like I contributed equally to everyone else.  Making decisions was easy under direction from Liam.

Black Friday and Cyber Monday

I think Black Friday is a good opportunity to go discount hunting, and who doesn't love themselves a good discount?  However, I feel like people are a little dangerous on Black Friday, and people can get hurt.  I think Cyber Monday is better than Black Friday, because no one can get hurt like they can on Black Friday.  Black Friday adds to the excitement of Thanksgiving, because most people go at midnight which is fun.

Promoting My Drink

There are many ways I could create a promotional mix for The Tiger's Tonic.  First, I could hand out buy one, get one free coupons at the Tigers' home football games.  Also, I could have raffles for coupons at halftime of the LSU home sports games.  Finally, I could hand out free samples around campus.

Many types of print media can be used to promote The Tiger's Tonic.  First, I could post a billboard for the drink on Louisiana Highway 30, the main highway near LSU.  Also, I could buy an ad for The Tiger's Tonic in The Advocate, the local newspaper in Baton Rouge.  Finally, I could post signs in Tiger Stadium so all fans that watch and attend the games can see the signs.

I priced my drink at $1.50. There wasn't really a strategy to it, but a customer is getting great quality for a reasonable price.  Average single bottles of water are typically $1.25, so a 25 cent increase in price brings a delicious flavor.  The 32 oz  version costs $2.00, so the size is being doubled for only 50 cents.  I feel that this price is extremely good, so I doubt anyone would refuse to buy The Tiger's Tonic because it costs too much.

Louisiana State University Sports Drink Project

The name of my sports drink is "The Tiger's Tonic."  My college is Louisiana State University, and the slogan of my drink is "Show Your Stripes."

Three Things I Liked
I liked being able to pick which college my project was about.
I liked the artistic aspect of the project.
I liked researching LSU because I learned some things about the history and culture of the school.

Two Things I Learned
I learned that six different tigers have been the mascot of LSU.
I learned how to write a marketing mix report.

One Thing I Disliked
I disliked not being able to research the same college as anyone else.

Upcoming Shows

There are several new shows coming out each day next week.  Here are some of the highlights:

Friday: Dog The Bounty Hunter

Saturday: Renovation Realtors

Sunday: Top Chef Duels

Monday: The Good Wife

Tuesday: Chopped

Wednesday: Extreme Cheapskates

Thursday: Bones

This looks to be a very exciting week of television!

Advertisements for 1st Talking Movie

In 1927, the first talking movie was released at the Blue Mouse Theater in Seattle, Washington.  This movie is called The Jazz Singer, directed by Alan Crosland.  This time period was mainly advertised via newspaper ads in the Seattle Post-Intelligencer.  This film changed movies forever.

All About Me

Introduction

Hi, my name is David Oliver and I'm a sophomore in high school.  My family, friends, and sports are the most important parts of my life.  Even though I don't like movies and books too much, that doesn't mean that I don't have favorites.  My favorite movie is The Sixth Sense, while my favorite book is Holes.  Currently I'm interested in the field of business, so I plan on taking several business classes throughout high school, including the Sports and Entertainment Marketing class I'm taking now.  This blog will be about the world of sports today.